Shaped like an original brick, it is compatible with other LEGO sets. You may find great buys searching online sites; you may even find that rare LEGO treasure. If the pack contains multiple elements and desirable pieces, you may pay more. Buying a used collection and taking the time to sort the pieces into complete sets may be worth your while. If a critical brick or element is missing, you could purchase that individual piece from LEGO.
Although LEGO is pricier than its competition, it is not that great a price gap. It may not always be the case with a competitor. LEGO toys may seem expensive, but it is worth every cent if you consider the quality, variety, durability, and joy. What is your favorite LEGO story? Retha Groenewald is a professional writer working for FractusLearning. When not working with Fractus, she is web copywriter for the Christian market. Precisely how expensive can a LEGO set be, then? According to SYFY , we're talking about thousands upon thousands of dollars.
Many of the more expensive sets are predictably rare, massive, or both, with the occasional appearance by Star Wars - themed sets remember those licensing fees? However, thanks to the collectors' market, many of the bigger and rarer sets are now worth significantly more. In fact, some of the more expensive sets aren't even cool-looking, giant ones with thousands of parts.
So, LEGO sets can get pretty expensive, but how much are people willing to pay for a single minifigure? Pretty much, it turns out. Another area that Lego construction improves in children is self-confidence. They can apply this confidence in many other phases of their lives to great effect. Children sometimes get heartbroken building with Lego bricks.
With a wrong move, a prudently crafted tower may come crashing to the ground. This could be very frustrating for children, as they have to start from scratch and work their way up again. Instead, they try again, developing persistence and a healthy response to adversity along the way. Over time this enhances their ability to focus.
To learn more about the importance of focus, read this article I wrote on the topic. The foundations of science are built on the concepts of imagination and experimentation. When children have to build with Lego sets, they think of possible ways to place the bricks to get the results they want. They push themselves to create vivid mental pictures of what they want to build and then put their imagination to the test with practical application. In essence, Lego inspires children to come up with an idea and experiment with it until it becomes reality.
Quite frankly, the imaginative prowess of children is almost the only limit to what they can build with Lego bricks. Lego sets can be quite expensive, especially for people who see them as just another play toy for children. But if you really pay attention to how beautifully they are crafted, the extreme precision and thoughtfulness that go into making them, you may begin to understand why the Lego Company has invested so much in their product. Of course, the cost of that investment ultimately gets passed on to the consumer.
If you compare what you get with Lego to the offers from alternative toy construction companies, you would know that Legos are decades ahead of their nearest competitor, at least. The mind-blowing attention to detail, plus the other numerous factors that make Legos stand out from the competition, have played a key part in why Legos are still by far the favorites of parents and children.
They have done in-store marketing, video games, theme parks, and, recently, a LEGO movie. They have also obtained an exclusive license to popular properties including Harry Potter and Batman. While the LEGO Company has been notoriously reluctant in disclosing the cost of production of their sets, we are quite certain of two things: Lego sets are made from very high-quality materials to ensure their longevity and safe use, and they are made to pass through rigorous quality control measures before they are sent out for distribution.
The company had this to say about their products:. Using high-quality materials ensures that our products are not only safe but that they are also durable enough to be passed down from generation to generation. We know for certain that they hit the nail on the head with that statement, especially with the last point.
Many families who bought Lego sets in the s and s still have them, and, even though the classic themes may no longer be the order of the day, the bricks from the sets fit perfectly into the sets of today.
Some questions arose in the course of that conversation; why were we persisting with LEGO despite agreeing that the sets seemed expensive? Since LEGO lost its EU trademark case , where the company unsuccessfully tried to argue that no seller could sell stacking blocks resembling LEGO, hundreds of competitors had popped up.
There seems to be several factors involved, which I have laid out below, to hopefully answer this question.
The idea being that if a bad brick gets reported; LEGO can go back and fix the exact mold it came from. Your older LEGO from the 70s and 80s may in fact be toxic, but any new sets are pretty foolproof, the only issue being babies who find a brick missed in cleanup, which is a potential choking hazard.
We believe Lego products are unique and deliver great value for money. In addition, our products meet the highest safety and quality standards and last for generations. My older brother gifted my nephews and my kids with LEGO blocks that belonged to him as a child, from the late 80s.
That feeds in nicely to my next point. After losing its trademark deal back in , LEGO turned to trademarked content as the way forward. Check Price On Amazon. LEGO has managed to supercharge its brand to the point where it has created a wildly successful amusement park, not to mention the countless TV shows and movies based on LEGO original and licensed characters.
LEGO pays huge amounts to keep its brand in the public eye and in public consciousness, which plays a part in its pricing. But pricing is also a part of its brand strategy because it explains and proves their durability, quality and reinforces why the LEGO reputation is so good.
A huge part of that reputation and brand development comes back to research and development.
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